ICO (UK) - Saga Personal Finance Limited
ICO (UK) - Saga Personal Finance Limited | |
---|---|
Authority: | ICO (UK) |
Jurisdiction: | United Kingdom |
Relevant Law: | Article 4(11) GDPR Regulation 22 Privacy and Electronic Communications Regulations 2003 Section 55A Data Protection Act 1998 |
Type: | Investigation |
Outcome: | Violation Found |
Started: | |
Decided: | 13.09.2021 |
Published: | 15.09.2021 |
Fine: | 75,000 GBP |
Parties: | Saga Personal Finance Limited |
National Case Number/Name: | Saga Personal Finance Limited |
European Case Law Identifier: | n/a |
Appeal: | n/a |
Original Language(s): | English |
Original Source: | ico.org.uk (in EN) |
Initial Contributor: | Frederick Antonovics |
The ICO fined Saga Personal Finance Ltd approximately €88,000 (GBP 75,000) for sending 28,523,745 unsolicited direct marketing messages without the recipients' valid consent.
English Summary
Facts
The ICO received a number of complaints regarding unsolicited email marketing. These were sent on behalf of Saga Personal Finance Limited (hereafter 'SPF') by different partner companies, so it launched an investigation into SPF's data practices.
The company is a subsidiary of Saga Group Limited, which received a similar fine on the same day for another subsidiary's direct marketing practices.
Holding
In progress
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English Machine Translation of the Decision
The decision below is a machine translation of the English original. Please refer to the English original for more details.
Action we've taken/ Enforcement/ Saga Personal Finance Ltd MPN Saga Personal Finance Limited Date 15 September 2021 Type Monetary penalties Sector Finance insurance and credit The ICO has fined Saga Personal Finance Ltd £75,000 for sending 28,523,745 unsolicited direct marketing messages. These messages contained direct marketing material for which subscribers had not provided valid consent. Further Reading Saga Personal Finance Limited monetary penalty notice Action we've taken PDF (189.37K) Saga Personal Finance Limited enforcement notice Action we've taken PDF (81.63K) We Buy Any Car, Sports Direct and Saga fined £495,000 after sending millions of ‘frustrating and intrusive’ nuisance messages. About the ICO Action we've taken/ Enforcement/ Saga Personal Finance Ltd MPN Saga Personal Finance Limited Date 15 September 2021 Type Monetary penalties Sector Finance insurance and credit The ICO has fined Saga Personal Finance Ltd £75,000 for sending 28,523,745 unsolicited direct marketing messages. These messages contained direct marketing material for which subscribers had not provided valid consent. Further Reading Saga Personal Finance Limited monetary penalty notice Action we've taken PDF (189.37K) Saga Personal Finance Limited enforcement notice Action we've taken PDF (81.63K) We Buy Any Car, Sports Direct and Saga fined £495,000 after sending millions of ‘frustrating and intrusive’ nuisance messages. About the ICO EnglishCymraegEnglishCymraeg